Digital Pulse.
Sharing news, views & opinions from the heart of the marketing industry.
During COVID-19, some business owners are their own worst enemy
First published in PR Daily
Despite government and health care experts best advice, some business leaders are making headlines for all the wrong reasons during a global pandemic.
PRCA offering free membership to professionals affected by COVID-19
The Public Relations and Communications Association (PRCA) are offering six months’ free membership, in a “small print-free” gesture.
Punching above your weight: the challenge of PR for smaller brands
First published in PR News
Rightly or wrongly, how well established or recognised your brand is affects everything. There are ways to elevate yourself and achieve the kind of coverage you’d expect from a bigger brand though.