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  Why referrals are the best form of marketing </strong>
opinion Kerry Sheahan opinion Kerry Sheahan

Why referrals are the best form of marketing

It might seem like a strange thing for a marketer (marketeer?!) to say, but I really do think referrals are the best form of marketing; more effective than traditional, digital and PR channels for securing new business and growing your company. And I think it’s ok to tell your clients that. Because it doesn’t have to be either/or.

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